CEO & FOUNDER WHITNEY BRIELLE

Whitney Brielle is a visionary brand and marketing expert, writer, speaker, and the founder of agency, PLZ ADD SALT. Her experience and range in brand work is vast; big outdoor hospitality clients, competitive fashion launches, hallmark NFL teams, and a wealth of start-ups. Her client work can be seen in Fortune, Forbes, Vogue, GQ, Girls' Life, Brides, Yahoo Finance, Condé Nast Traveller, +

With a foundation in business and project management, Whitney brings cohesion to creativity and knows how to push ideas to actualization. This skill was honed by her in-depth understanding of nimble growth and iteration through six years of in-house experience with one of Fortune's number-one-ranked start-ups in the nation.

Whitney also understands creative production and creatives. Her career bridge to agency was steeped in the pop culture and arts industries, providing an unparalleled perspective in trends, identity, and market strategy. She has written, worked, and produced with Rolling Loud, Flog Nawg, Art Bassel, New York Fashion Week, and continues to be a respected creative industry contributor.

Talent, expertise, and excellence are all drivers for Whitney—but she sees her biggest strengths as understanding the value of radical candor and perpetual learning. She holds a degree in Business Management and Organizational Leadership from George Fox University, a Project Management (minor) from George Fox University, a certification in Digital Marketing from Yale, and a certification in Analytics from Google.

Personally, she enjoys...Travel, ideation, music, hiking, curry, karaoke, and puns. Her professional mission is to help individuals and brands find creative + strategic solutions that let them focus on what they do best and win the day.